Authority Hub Checklist

Guest-blogging Your Way to High-Value Backlinks, Top Ranking, Credibility, Authority, Traffic, Exposure, & More!

GUEST-BLOGGING CHECKLIST

 checklist to help understand, prioritize, and execute the 'Guest Blogging' aspect of our “Internet Marketing 2.0” Authority Hub model.INSTRUCTIONS: Use this checklist as the basis for your 'Rank-Jumping' Action Plan so youthfully leverage this incredibly powerful strategy.

 Actively work towards finding great Blogs in your niche to Guest Post!

 Get into a routine of searching for potential matches

 Look for “clues” in Blog owner posts. (Are they going on a

trip? Facing surgery? Complaining about being too busy?

Have their posts decreased lately?)

 Look in sidebars for open invitations for Guest Posters on Blogs

in your niche market (“Writers wanted”, “Do you want to write

for us?”, “Submit an article to us”).

 Avoid inactive blogs that are severely lacking in comments.

(Pay attention to the quality of the comments, too! Blogs that

let anyone comment without removing spam or obscenities

can’t enhance your page rank: In fact, a backlink from that blog might hurt it!

 Do searches on your keyword phrases and note the top

competitors, Authority sites, authors.

 Make note of names that come up on multiple sites.

 Do blog searches (Google, Technorati, etc)

 Look for both Topical Authorities and General Authorities 

Giving your profile boost.

Copyright © 2015 – ALL RIGHTS RESERVEDYou’re not just building your profile when you Guest Post on someone else’s blog. To be really effective, you have to be committed to building their status too – making them look like a hero to their subscribers. The better they look, the better you look. Here’s how you can help: Social Networking – Writing the post is just the beginning; think of ways to Olympic-level fine-tune even your social networking promotion. Supply links on Twitter with the actual blog URL is – not just bit.ly link. Use Facebook to display your guest post prominently with a good thumbnail. Photos- Supply professional quality, original photos. Check first, to see if they would be welcome. Be sure to check if a Headshot is required for your bio; if so, supply it re-sized to fit perfectly to the Blog’s specs. About Me – Guest Blogging provides important opportunities for natural promotion. Be sure to make the most of your Bio blurb or Resource Box. Check first, to see if you’ll be given: • A backlink • A by-line and article credit • Bio or Resource Box (bio is most common with blogs)Behave like a Professional – THIS IS WHERE IT MATTERS! Your expertise should be obvious in the content you provide. Speak with authority and confidence in your posts. Inspire your Blog Host’s readers to start thinking and taking actions a spell checker – but don’t rely solely on it! Proof your post a minimum of three times. Check all facts before providing them - Never “lift” a piece of factual information without going to the source for confirmation that the information is correct. (Don’t rely on what you read in other blogs!) Make sure you only include facts relevant to the Blog Host’sreaders in your Bio. It’s not about making yourself look good – it about interesting to them! Guest Blogging needs to be a part of your overall Authority Hub and“2.0” marketing strategy. It needs to feel natural and fit smoothly since it is human nature to abandon or be half-hearted about activities that are not easy or pleasant. These simple steps can really help…  Plan how you’re going to integrate Guest Blogging into your overall promotion campaign – this includes your Authority Hub business model, your Rank-Jumping efforts, and your overall “Internet Marketing 2.0” strategies Plan your social networking to coincide & work together with regular Guest Blog post promotion Rank it in order of importance in reaching your goals, and allow enough time (a reasonable amount of time) to it daily or weekly  Let your peers know you are available to write Guest Posts. Promote your Guest Post with emails to your list

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